Telephone: +44 (0)20 89965061 | Email: kelly@klpr.biz

KLPR @ WORK news, thought and inspiration

Hendrick’s and Blackjack bring festive cheer to Heathrow Terminal 3

Hendrick’s and Blackjack bring festive cheer to Heathrow Terminal 3

The longstanding travel retail partnership between Hendrick’s and Blackjack promotions is bearing fruit yet again, this time with a festive campaign at Heathrow Airport’s Terminal 3 aiming to showcase the brand’s delicious gins and gifting lucky passengers with an early Christmas treat. The activation is…

Continue reading →

More Reusable Transit Packaging Goes Missing During the Holiday Season

More Reusable Transit Packaging Goes Missing During the Holiday Season

More transit packaging goes missing during the festive season than at any other time of the year, but some suppliers have never been more ready to catch the perpetrators, says Warren Harris, Insight and BD Manager at Bakers Basco.   Sadly not everyone embraces the…

Continue reading →

Dior and Blackjack put travellers in the festive mood at Paddington and LHR

Dior and Blackjack put travellers in the festive mood at Paddington and LHR

Trained Blackjack ambassadors distributed invitations to two Dior gift initiatives at London Heathrow last Friday (13 December), as the brand’s Christmas choir (nine singers and a pianist) entertained passengers travelling on the Heathrow Express from London’s Paddington Station. Those heading to Terminal 3 and Terminal 5 were invited…

Continue reading →

OmniServ lands a new contract win at Edinburgh Airport

OmniServ lands a new contract win at Edinburgh Airport

Airport services supplier OmniServ has won a contract to provide Welcome Team Ambassadors at Edinburgh Airport. OmniServ is already contracted to provide persons with reduced mobility (PRM) services at Edinburgh – the new contract will enable the company to expand both its portfolio and presence…

Continue reading →

OmniServ’s Samantha Saunders becomes a global ambassador for #PurpleLightUp movement

OmniServ’s Samantha Saunders becomes a global ambassador for #PurpleLightUp movement

The Head of Innovation and Regulatory Compliance at airport services provider OmniServ, Samantha Saunders, has been made a global ambassador for the #PurpleLightUp movement. The role will see Saunders furthering the aim of PurpleSpace in supporting those employees living with ill health, disability or the repercussions of an…

Continue reading →

Forget Black Friday! Make sure all your ‘peakies’ are blinders

Forget Black Friday! Make sure all your ‘peakies’ are blinders

It may be the biggest, but Black Friday is now just one of many peak sales periods across the year for retailers. Conor McGrath, Head of UK Clients at parcelLab explains how retailers can get the most from these periods by making them about more…

Continue reading →

Closing the post-purchase communications gap drives 90% repurchase rates

Closing the post-purchase communications gap drives 90% repurchase rates

Communicating directly with customers once they have made a purchase during the shipping and returns period can significantly increase repurchase rates for online retailers, according to new research by parcelLab. Most online retailers leave post-purchase communication to their courier company. In fact, only11of Britain’s 100…

Continue reading →

OPINION A loyal customer is for life, not just for Christmas

OPINION A loyal customer is for life, not just for Christmas

Retailers are no longer defined by products but their customer journey. Katharine Biggs, UK Marketing Manager at parcelLab, looks at how multi-category retailers can create long-term customer loyalty for themselves and not just the brands they stock, by creating the best customer journey and experience,…

Continue reading →

99% of UK’s top 100 fashion retailers stop marketing to customers as soon as they have made an online purchase

99% of UK’s top 100 fashion retailers stop marketing to customers as soon as they have made an online purchase

99% of the UK’s top 100 fashion retailers are failing to provide customers with a personalised post-checkout experience by neglecting to send tailored shipping communications to their customer, meaning the majority are missing out on a vital marketing channel, according to parcelLab’s ‘UK E-Commerce Shipping Study…

Continue reading →

Working in Partnership to Deliver Enhanced Customer Service

Working in Partnership to Deliver Enhanced Customer Service

In the final blog of the Customer Service Week series, Samantha Saunders hands over to Rob Stefanovic, Senior Commercial Manager at OmniServ, to share an example of how cooperation between partners can help build trust and recognition. Trust: Building brand reputation and trust by delivering…

Continue reading →

Page 1 of 61 1 2 3 4 5 ... Last →