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Kantar Futures Focuses on the Future of Consumption

Kantar Futures Focuses on the Future of Consumption

WPP-owned growth and business strategy consulting firm Kantar Futures is launching a programme focusing all its analytical efforts on the topic of ‘the future of consumption’. Kantar Futures was created through the merger of the Henley Centre HeadlightVision and Yankelovich, and a later merger with…

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Five of the biggest GDPR issues for brands

Five of the biggest GDPR issues for brands

Businesses that are not prepared for GDPR are risking far more than hefty fines, a panel of data protection experts have warned.   The event, organised by lead generation company Lolagrove on 25 May, tackled some of the biggest questions the industry has around GDPR….

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Most Brits can’t explain what ransomware is

Most Brits can’t explain what ransomware is

Despite the fact that the media is constantly buzzing with stories of successful ransomware attacks, the general public in the UK is largely unaware of the threat. Backup experts Acronis polled Brits, and in their report it says that 60 percent of respondents would not…

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MRG Effitas Lab Confirms Acronis True Image Leads Competition on Ransomware Protection

MRG Effitas Lab Confirms Acronis True Image Leads Competition on Ransomware Protection

Acronis International GmbH announced the latest product comparison report from MRG Effitas Ltd, a UK-based independent IT security research company that provides a range of efficacy assessment and assurance services. The report conclusively demonstrated that Acronis True Image 2017 New Generation is the most advanced…

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Cablato unveils dynamic creative-personalisation technology

Cablato unveils dynamic creative-personalisation technology

Mar-tech startup develops precision marketing technology that enables brands to tailor advertising creative to individual consumers in real time and deliver hyper-personalised campaigns at scale Brands and agencies can now personalise their digital advertising for individual consumers thanks to a revolutionary new dynamic creative and…

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Great innovation by C4, but VoD still has a long way to go

Great innovation by C4, but VoD still has a long way to go

Video on Demand. It’s yet another digital medium brands and broadcasters think is fine to use to regurgitate serial TV ads to an audience in a completely different frame of mind from the one that’s watching the gogglebox. If people have a different mindset, the…

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Halal chicken factory fined after using baking equipment for poultry transport

Halal chicken factory fined after using baking equipment for poultry transport

AN INJUNCTION has been put in place to stop a Halal chicken factory wrongly using bread baskets and other equipment. Bolton Halal Chicken Ltd has been ordered by Manchester County Court to stop using the equipment, belonging to the company Bakers Basco and its membership,…

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Meet The Founder of StreetPR

Meet The Founder of StreetPR

Hi James, please tell us about the serial entrepreneur behind StreetPR. I would describe myself as a bit of an alternative entrepreneur; basically, I’m an adrenaline junkie with a strong passion for motorbikes. So much so, that a few years back I took a year…

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Is London Really Becoming a Smart City?

Is London Really Becoming a Smart City?

Megan Goodwin, Director, Interactive Rights Management shares her thoughts on London as a smart city and the hurdles it faces. Controlling the crowds Digital consultancy IRM (Interactive Rights Management) is working with a number of European cities and cultural bodies on exploiting apps and other…

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Blackjack Promotions spreads love from Paddington

Blackjack Promotions spreads love from Paddington

Network Rail, GWR and Heathrow Express brought in specialist experiential agency Blackjack Promotions, working in partnership with Magnet Harlequin, and Paddington Bear to help spread the love around at Paddington Station in the run-up to Valentine’s Day 2017. The ‘Love Paddington’ festivities saw Network Rail,…

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