One of the highest profile events in the travel retail calendar, The Frontier Awards, will this year be sponsored by  staffing, travel retail and experiential specialists, Blackjack Promotions.

Run by the sector’s leading news magazine DFNI, The Frontier Awards celebrate the best of innovation and creativity in travel retail. Returning to the Palm Beach Hotel in Cannes, Blackjack will ensure the event lives up to the glitz and glamour long associated with this stunning location and its renowned casino party.

Guests will experience the fun and excitement of trying their hands at roulette and blackjack, hosted by professional croupiers. The casino experience also provides a great way to mingle and network with fellow guests. What’s more, excellent live band Go Commando will be providing the very best in musical entertainment to really get the party going.

Following the theme of the Golden Age of Travel, vintage-style hostesses exuding glamour and sophistication will oversee the smooth-running of the casino and hand out customised chips to guests on entry.

“We have worked with Blackjack for a number of years to create engaging and memorable entertainment for our guests,” said DFNI’s Publisher Helen Chater, “and their innovative, creative and efficient team have again proven to be the right partner for this year’s Frontier Awards. We love working with them and look forward to a fantastic night.”

Commenting on sponsoring the awards, Blackjack Promotions managing director, Jason Miles said: “We are incredibly excited about sponsoring the 2019 Frontier Awards at Palm Beach in October. For the Blackjack team, this is the perfect opportunity to showcase what we do best and not only partner with Frontier, but also celebrate with some of the biggest brands in Global Travel Retail.”

DFNI’s Frontier Awards 2019 will take place on 2 October at the Palm Beach Hotel in Cannes.

Originally published Field Marketing | 5 September 2019