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Archive for Thought - page 6

How three entrepreneurs revolutionised the retail customer experience post-purchase

How three entrepreneurs revolutionised the retail customer experience post-purchase

Five years ago, three Munich-based entrepreneurs had the vision to fill a significant gap in customer experience. Their aim was to transform the post-sales phase, arming brands with the tools to create an unforgettable operations experience (OX).   Today, the start-up has exceeded expectations through a…

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One size doesn’t fit all: A great customer experience needs to factor in both customer and brand requirements

One size doesn’t fit all: A great customer experience needs to factor in both customer and brand requirements

parcelLab founder and CEO Tobias Buxhoidt and guest speaker Emily Pfeiffer, Senior Analyst at Forrester discuss in a new webinar how putting the customer’s needs first enables retailers to reap the benefits of an engaging post-sales customer experience that breeds loyalty.  Retailers need to step into their customers’…

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When silence isn’t golden: 6 tips for reducing WISMO

When silence isn’t golden: 6 tips for reducing WISMO

Surely you’ve heard about WISMO? This acronym maybe hasn’t quite made its way into every retailer’s vocabulary yet but it is something that all online shops have to deal with on a daily basis, and it’s becoming more and more popular in the world of…

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Track & Trace shouldn’t be a cop out, it’s time for retailers to take control

Track & Trace shouldn’t be a cop out, it’s time for retailers to take control

Ask any retailer what the most important part of their online retail strategy is, and I bet the phrase ‘optimal shopping experience’ comes up. Retailers claim they want to offer their customers an optimal shopping experience, but sadly few deliver on this promise. Many think…

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Would a new green delivery charge really impact the customer experience in retail?

Would a new green delivery charge really impact the customer experience in retail?

If COVID-19 taught us anything about shopping habits in the UK, it’s that consumers didn’t let the closure of high street stores stop them from spending money. The e-commerce boom that we saw during the three month lockdown put extra pressure on online shops to…

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Post-purchase comms will be key to Poundland’s new online delivery success

Post-purchase comms will be key to Poundland’s new online delivery success

Given the massive impact of coronavirus in the world of retail, it comes as no surprise that discount chain Poundland is planning to trial a new online delivery service next year as part of its ‘biggest ever transformation’. We’ve seen first-hand how important online delivery has been…

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Life through COVID-19: The 5 C’s to getting people flying again

Life through COVID-19: The 5 C’s to getting people flying again

“So, what do you do for a living?” “I work at the airports.” “Oh, well it must be a very quiet time for you at the moment…” This is a scenario I’m sure many industry peers and colleagues, like me working in the aviation sector,…

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Why Travel Retail has got to go ‘Back to Basics’

Why Travel Retail has got to go ‘Back to Basics’

As much as I would love to be able to gaze into my magic crystal ball and predict that in a month’s time everything in the world will be back to “normal”, we all know that can never happen. In fact, if crystal balls were…

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The race is on to find the digital sweet spot in travel retail… but it’s still far from the finish line

The race is on to find the digital sweet spot in travel retail… but it’s still far from the finish line

There’s no denying that digital emerged as the “lockdown hero”. How would we have gotten through three months of being confined to our homes without our weekly Zoom business meeting to stay connected with colleagues, the daily dose of celebrity couples performing skits on TikTok…

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Reflecting on OmniServ’s commitment to elevating team members and passengers with disabilities

Reflecting on OmniServ’s commitment to elevating team members and passengers with disabilities

Samantha Saunders, Head of Innovation and Regulatory Compliance at OmniServ, discusses how diversity and accessibility is driving improvements across the organisation Last year saw the company step up its involvement with a number of charities and advocacy organisations to help better understand and continue to…

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