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Archive for Thought - page 21

Five of the biggest GDPR issues for brands

Five of the biggest GDPR issues for brands

Businesses that are not prepared for GDPR are risking far more than hefty fines, a panel of data protection experts have warned.   The event, organised by lead generation company Lolagrove on 25 May, tackled some of the biggest questions the industry has around GDPR….

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Most Brits can’t explain what ransomware is

Most Brits can’t explain what ransomware is

Despite the fact that the media is constantly buzzing with stories of successful ransomware attacks, the general public in the UK is largely unaware of the threat. Backup experts Acronis polled Brits, and in their report it says that 60 percent of respondents would not…

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Great innovation by C4, but VoD still has a long way to go

Great innovation by C4, but VoD still has a long way to go

Video on Demand. It’s yet another digital medium brands and broadcasters think is fine to use to regurgitate serial TV ads to an audience in a completely different frame of mind from the one that’s watching the gogglebox. If people have a different mindset, the…

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Meet The Founder of StreetPR

Meet The Founder of StreetPR

Hi James, please tell us about the serial entrepreneur behind StreetPR. I would describe myself as a bit of an alternative entrepreneur; basically, I’m an adrenaline junkie with a strong passion for motorbikes. So much so, that a few years back I took a year…

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Is London Really Becoming a Smart City?

Is London Really Becoming a Smart City?

Megan Goodwin, Director, Interactive Rights Management shares her thoughts on London as a smart city and the hurdles it faces. Controlling the crowds Digital consultancy IRM (Interactive Rights Management) is working with a number of European cities and cultural bodies on exploiting apps and other…

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Eight rules for creating a name and logo for your tech startup

Eight rules for creating a name and logo for your tech startup

Successful technology entrepreneur Serguei Beloussov, CEO of data storage and backup solutions business Acronis, shares his 8 rules for creating a name and a logo for your startup that will benefit rather that hinder your business.   When starting up, every business owner and their…

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Supermarkets and the inconvenience truth

Supermarkets and the inconvenience truth

Supermarkets and the inconvenience truth With Hello Fresh and its demand economy counterparts shaking up grocery retail why are the big supermarket chains slow to respond to the challenge? asks StreetPR’s James Rix More than 800 jobs will be lost with the closure of 34…

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Hobnobbing with Harrison Williams from CHC Digital

Hobnobbing with Harrison Williams from CHC Digital

So, what does CHC Digital do? CHC Digital is an inventive, honest and commercially creative agency specialising in three core areas: website design & development, digital marketing and search engine optimisation. All three interlink. As an agency, I believe we are unique in developing solutions…

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An exclusive tour of PRM operations at London Heathrow

An exclusive tour of PRM operations at London Heathrow

International Airport Review reports directly from London Heathrow airport as OmniServ take us on a tour of their PRM operations at the UK hub… As we discussed in the first part of an extensive focus on PRMs (Passengers with Restricted Mobility), those who require special…

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How to succeed in a slow growth economy

How to succeed in a slow growth economy

Forget the financial crisis, GDP growth has been slowing for decades. So what does innovation look like when output’s flatlining? For a century and a half, we’ve been unwittingly carried by the economic tailwinds of GDP growth. Even if firms veered off course with a…

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